churn prediction

Churn Prediction


Every day 2.5 quintillion bytes of data are created and 90% of all the data in the world has been created in the last two years.

Data Science & A.I. helps your business make smarter decisions. With that in mind, Anchormen is organizing value-packed trainings for your employees.

In today’s saturated markets it is more profitable to retain existing customers than to acquire new ones. Customer loyalty and the likelihood of churn are within the data and numbers your company generates, you just need to find the pattern. If you want to understand how a data-driven approach can prevent customers from leaving, join this training and improve your sales by managing churn!

Predicting churn is valuable for companies with subscription models, such as mobile companies, credit card processing plans, and car lease companies. But modeling churn is also valuable in many other domains. For example, airlines have used predictive models to anticipate best times to offer first-class upgrades to unhappy customers.

This is a half day course and takes place in one of our offices (Amsterdam, Groningen) or at your location.

The whole package costs a total of €399 per person and is coordinated for groups of 3-10 people.


The precise content of the training is decided based on a consultation with us. Every training is specially tailored based on the company’s needs and current level of subject matter understanding. Here are some of the topics you can expect to learn about:

  • Background on the different churn perspectives.
  • Churn prediction models.
  • How to evaluate churn models.
  • Hands-on sessions to get familiar with churn analytics and techniques.
  • Real churn case study.


No background in Machine Learning is needed to be able to follow the lectures.


For people with no programming experience we will use the interactive visual Data Science tool called Dataiku. For people with programming experience we utilize hands-on sessions using R or Python.

Are you interested in this training?

Fill out the form and we will contact you.